Bebaak Story

Sakhi: Festive Edit

Sakhi: Festive Edit

After the rollercoaster slow & fast life of last 1.5 years we wanted to celebrate friendship & sisterhood with our collection as these very companionship has helped many of us to sail through tough times, up & lows and all things in between. This urge has lead us to bring Sakhi for this festive season 

So here is Sakhi, our Diwali edit celebrating sisterhood & friendship with familiar colors, floral & vibrant hand embroidery and old age craft of block printing.

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That Red Dress

That Red Dress

As festivities are approaching most of us are slowly gearing up for shopping with the hope of better days, we have picked a beautiful red dress for you. This red dress can smoothly transit from casual style to intimate festive style and vice a versa.  Crafted with heritage bagh print, the dress is hand block printed, hand-embroidered, natural dyed and long lasting. Unlike other block prints, bagh print doesn't fade and look fresh for years. The red color of this print comes from natural dye, It is developed from natural iron source and jaggary. Hand carved wooden blocks are used...

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3 things to know about Bagh Print

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3 things to know about Bagh Print

Bagh print is heritage craft of India, having many stories & experience in its journey (Which we'll share soon). In the era of fast imitation & molded information, here we are sharing 3 core of bagh printing, that not only connect you more  with this craft but also help you to recognized the authentic bagh print collection. 1. Here is first thing: the native of Bagh in India No one can understand the value of native or roots more than us human. Our roots are what has build us, the way we are. They are very much the soul of...

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Sustainable Fashion: What, Why & How

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Sustainable Fashion: What, Why & How

What is Sustainable Fashion?

As the word suggests Sustainable Fashion advocate long term value addition in our life and consider the impact, instead of reaping only benefits. It focuses to optimize fashion and minimize the stress caused to the nature.

Background

20th century was the century of great changes, bringing revolution in our life and aspirations. Mechanization were done for fast result without concerning about impacts. Textile industry was not untouched and started functioning in a way to make immediate & cheap products. 

Mechanization had instigated the resource utilization beyond threshold & causing pollution. All the chemical treatment for immediate finishing not only cause stress to nature but also on the people involved in value chain, producer to consumer.

In last some decades, marketing & consumerism has changes the way we shop & dress. The focus has shifted from value to volume and from style to trends, exploiting natural & human resources.

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Small steps: Minimize Carbon Footprint

Small steps: Minimize Carbon Footprint

Carbon Footprint: It is the amount of green house gasses released in environment due to activity of an Individual  (Personally & Commercially), community or organization Why It is harmful Mechanized process required high amount of energy consumption in the form of fossil fuels or electricity and produced high amount of green house gasses. All our activities that include high level of mechanization, have been leading to emission of green house gasses which is surpassing the capacity of our environment. This extreme level of GHG is causing environment imbalance, ozone layer degradation and global warming. Small steps for big change Shop...

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